Tag Archives: Indian defence

The truth that Travel influencers will NOT tell you

Being an Influencer is a BIG responsibility. It means, that person has the power to ‘INFLUENCE’ people. It doesn’t matter if you are a nano, micro or a mainstream- fully-fledged influencer, it only means that you have the POWER to influence a certain group of people in a domain of your expertise. So, every person with this power has to be EXTREMELY careful and responsible about what you are going to communicate to your followers because they follow you for the knowledge that they will gain from you in YOUR area of expertise. (Click on the below image to know how social media influencing is used for marketing products & services)

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I am a travel influencer. I write about travelling in INDIA!

So, when I write, I shall be RESPONSIBLE to share what is relevant and falls within my forte ONLY. That said, I’m writing this long post because I am deeply saddened about how travel is taken for granted and how the generation is being WRONGLY misguided by some of the top Travel influencers. So, here are some SERIOUS Stuff that I want to discuss about becoming a travel blogger! Let me break them down into parts…

Part 1: Becoming a Travel blogger

1. Myth: They left their high paying corporate job to travel the world
Fact: A paratrooper or skydiving trainer will take you high up in the air and teach you how to jump or fly. But what he never tells you is that if things go wrong, he will have a backup parachute. Similarly, what these top travel influencers don’t tell you is they are ALL from affluent families who have strong financial backup. If their experiment on the road fails, they always have a family to support them financially and to help them start afresh. Ask me- I have a full-time job and I slog my ass through the entire week to make ends meet and to support my family financially. I save up a portion of my salary to travel and build connections with local people about whom, I can then write.

2. Myth: They sold their house and all the belongings and lead a nomadic life with just two backpacks
Fact: Not every monk will sell his Ferrari! Now that all these nomads without houses are not travelling because of Covid-19, tell me which road are they sleeping on? They are ALL back in India, living in their parents’ houses which probably you hadn’t given a thought prior to this lockdown. So technically, they have a house of THEIR own. They did not have to buy one or spend on renting one because they are not going to be using it while they are travelling. But you perhaps thought it was easy to give up everything and go one day.

3. Myth: They get to travel to all fairy tale places.
Fact: No doubt traveling offers surprises at every step, but what a follower doesn’t see is that MOST of these travel posts are sponsored. Hence, the influencer comes under an obligation to write all things nice about the place where they are getting their payments from. Social media influencing is their “Profession” at the end. They must abide by their sponsors’ terms and condition, no matter how natural their smile in the photo may seem to be like!

Part 2: Becoming an influencer

Creating content and manipulating behavioral patterns of followers using data Analytics: This is the single most important factor that brands ask for while working with an influencer. Their target reach and engagement ratio (You can look up on google to learn more on these terms). Take for example, the below graph of the analytics of my Instagram page. It shows the age group that is MOST responsive to feeds from all TRAVEL bloggers. So, the content created will be considering the psychology of people who fall under this target group. These insights are the basis on which these professionals (Social media influencers) try to manipulate the thoughts of their followers and thus influence them into buying whatever they want to sell (or Tell)! Remember, they are showing you what they are paid to sell.

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Part 3: Indian travel influencers on Social media

1. They are not true experts: Yes, they have gained certain experience over time, but they are glasses that are half empty. For example, here is a screenshot (taken on 11-Apr-20) of my reply to a TOP traveler’s post. The person had posted an animal’s photo and said how (he/she) empathized the spotted deer’s death. I corrected the influencer telling it was a sambar deer. Do you see how well informed they are about their posts? If probably wildlife was your forte, you would perhaps know the difference and know how one of the most commonly seen species of wild animals looked like!
PS: You shouldn’t post something that is not from your field of influencing.

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2. They do selective replies and reposts: They don’t like to acknowledge when they are corrected. They get offended when their mistakes are being pointed out. My message above has never been read (even after 2 months!). But every day, I see them reposting stories and appreciation about them that were in someone’s story. (FYI, story lasts only for 24hrs and all the tags get delivered as messages in the inbox). How possible is it that my message went unnoticed, till date? No, they did see it. They chose to keep it unread. I get replies from influencers who probably have 3-4 times more followers and spend most of their lives without network.
PS: Be just and fair to all followers.

3. India and its’ government have NEVER given them enough: Tell me how often do they travel in India, on a self-sponsored trip? As fancy as their life seems, they have travelled the GLOBE on freebies. Tourism promoters of various countries invite them with free tickets, free stay, free food and everything else that’s nice, for FREE. Which happy person doesn’t speak nice things when they’ve been given a free meal? Another country and its people will SURELY seem better than theirs, because their poor country doesn’t give them freebies to explore it.
PS: Don’t mis-lead your followers about India and its capacities.

4. They care SHIT about Indian economy: I took the ‘Dekho Apna Desh pledge’ to travel to at least 15 places within India. It is my service to MY country to promote tourism and thus aid local economy (Click here to read how traveling local contributes to economy). Can you name at least five among the TOP travel influencers of India who pledged this for INDIA’s economy? I save up my leaves (and a portion of my earnings) every year and manage my exploration of INDIA as much as possible. I want to do my bit to promote domestic tourism by writing about how MUCH more my motherland has to offer, that no one place in the world has.
PS: I don’t take free tickets to travel and I promote local artisans in India, sorry!

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5. They never feel ‘belonged’ in India: The feeling of belongingness should start from “HOME”. As the saying ‘Ghar Ki baat Ghar main hi rehna Hai’ goes, ‘we should not bring our family matters to the streets’. We should rather sit at home and discuss jointly and find a solution. But the people who refused to call their parents’ home as theirs, would never feel belonged to a ‘Motherland’. If you feel there isn’t enough justice, there isn’t enough equality, there isn’t enough security in India, will you give up your Indian passport that bears the emblem of integrity and sovereignty? Nope, I’m sure you flaunt around the passport when you are abroad.
PS: I would never let go of the perks and the attention I get of being called an ‘Indian’ after all!

6. They give a damn about India’s image in the global front: They sit in foreign countries either with a free ticket or have fled India to work for another country. But what they do is, call out on mistakes from their home country’s governance. Can you imagine the amount of negativity this is spreading about your home? They sit in a distant country and instigate their followers to participate in protests for which they won’t be able to come. Why? Because their tickets are not sponsored, know? Rather than picking out mistakes, how often have these people suggested solutions?
PS: If you can’t be a part of the solution, then you are the problem!

With reference to influencers off-late posting about politics, You can’t always pick on ONE person in the government for all the wrong that happens. Do you think the team of technical experts across all domains who are in the advisory team of the government are also half empty glasses like you? Do you think the 100+ million citizen of democratic are dumb to have unanimously elected their representatives? And you are the ONLY intelligent alien here?

It is disheartening to see influencers leaving their field and misusing their powers to call out anti-national slogans (against the ruling government) even in this testing times where the entire country is required to stand as ONE! Oh, come on… to err is human. Small minds discuss people, Average minds discuss events, Great minds discuss ideas! As Gurdas Maan sings in ‘Ki Bannu Duniya da’, the lines ”Par pakki vekh ke kacchi nai dhai di” translates to: Don’t demolish the old foundation for the new and fancy.

As responsible influencers, we must subside picking up negativity. This creates sense of differences. Instead, pick up positive stories and try to unite the people. Both are different ways of approaching the same problem!

A detailed guide to the Rann of Kutch

With winter, comes in the dry cold winds over the great Indian Thar desert region. The great Rann of Kutch is a part of the Thar desert and is shared between India and Pakistan. The cold winds carry the surface water along with it and dry up the salt marsh. Thus, the entire marshland looks like this phenomenal never-ending stretch of white salt flatland. Rann of Kutch is one of the largest salt marshes in the world and the amazing sunsets over the white salt flats has made it to the bucket list of every traveler and rider.

With all my backpacking experience in other places of India, I wanted to explore ROK too… But when I landed there with a rough idea about the places to visit, I was in for a surprise. Backpacking in Kutch was not as easy as it seemed to me. Firstly, the connectivity through public transportation wasn’t reliable and accommodation options were very few and expensive. It is close to a year since I did this trip and I think I should post this before the ROK travel season starts for this year.

So to begin with, let me tell you the transportation options for getting around Kutch.
1. Pre-book a taxi for your entire trip if you are flying down to Bhuj (The option which I chose).
2. Get a self-drive car or bike from Ahmedabad if that is where you are starting your trip from.
3. There are government buses connecting each place. However, as on date there is only one bus plying each day with long to very long traveling time.

For the stay, I would recommend making Bhuj your central location as it is easy to travel to each place if you choose to follow my itinerary and the stay would be relatively cheaper. The Tent city is extremely expensive and overly commercialized. If you want to experience the tent stay in the salt flats like the way it is portrayed everywhere on the internet, I would advise you to spend your last night at Dholavira.

The roads in Kutch I must tell you are something that will amaze you with. They rip right into the horizon, they are super straight, and one would want to just stop by every other time and get the photos of the road with their car/ bike parked by the side.

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The Tropic of cancer passes across the road

Then comes the itinerary. This is what a typical itinerary for anyone traveling to Kutch looks like if the start and end point of your trip is Bhuj.

Day 1: Koteshwar + Lakhpat + Mata no Madh 

  • You will be traveling to the western-most tip of Indian Sub-continent, Koteshwar. The Koteshwar Mahadev temple is of religious importance. Right after it is located the Narayan Sarovar which is popular for spotting Flamingoes if you are going there in the right season. You can have free lunch at the Narayan ashram located nearby.
  • You can then drive to Lakhpat. You will be welcomed by the large walls of an erstwhile fortress as you enter this town which is now a religiously important place for the Sikh community which maintains the Gurudwara Sahib that houses some of the relics of Sri.Guru Nanak.
  • Lakhpat, once used to be a buzzing port town and the economic center of the state until it was hit by a major famine. The entire town was abandoned for what it is today popularly known to be a haunted village. Anyway, it is guarded by the navy and the coast guards and with their permission, I enjoyed my walk there with some nice photos of the abandoned village, its houses and temples.
  • The deity at the Ashapura Devi temple located at Mata no Madh is believed to be a powerful goddess and hence visited by everyone traveling here. There really wasn’t much for me to do there and I preferred my 2kms drive up to the hill temple over this. We had reached there at sunset time and I decided to spend the remaining time watching the golden skies from there before heading back to Bhuj for the night.
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Enroute the Narayan Sarovar

Day 2: Dhordo + Kala Dhungar + Hodka + Dhorbana + Banni

  • Dhordo: For me, the photos of this exact place was what brought me here even before I knew what Rann of Kutch was. Popularly known as the tent city, it is a commercialized patch developed by the Gujarat government to promote tourism. You can spend some time enjoying the various folk dances, camel rides etc. along with various stalls put-up there.
  • Drive up to Kala Dungar. This is the highest point in the entire Kutch region and the view of 360deg salt flat is something you will not forget. There is a small temple on the top associated with a folklore.
  • Hodka, Dhrobana, Bhirandiyara, Ludiya, Kavda and Banni are some of the several villages along the edge of the Great Rann of Kutch where there are settlements of specific artisans and you can interact with these communities. Although the famous Kutchi embroidery is a generalized term, the patterns used in their stitching, their apparel and jewellery are unique to each community and thus is a representation of individual village. Each of their Bhungas (as the huts are called in Kutch) are uniquely painted and walking in these villages are experiences in themselves. This day trip is highly promoted by the Gujarat government as part of rural tourism.
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The fossils scattered around the fossil park and the great Rann in the backdrop

Day 3: Mandvi and Vijay Vilas palace

  • You can take the route via Nalia to reach Mandvi. This route offers amazing views and a stretch with windmills might even blow your mind 😛
  • Stop by at the Vijay Vilas palace
  • Spend some time chilling by the Mandvi beach

Day 4: Bhuj Local sightseeing (Every place has an entry fee and specific open days and timings)

  • Aina Mahal and Parag Mahal are both old palaces of the erstwhile royalty located within the same premises. A visit here is worth your time because it offers a lot of insights into history and photo spots to the shutterbugs.
  • The biggest Swaminarayan temple in India is located in Bhuj. For those of you who don’t know, it is the same organization that manages the Akshardham temple in Delhi.
  • This is a dedicated day for shopping all your Kutchi embroidered souvenirs. You can buy all the handicrafts directly from the artisans and get good deals either at Bhujodi handloom village or Bhuj Haat.
  • Take a walk around the Bhuj Haat premises. A replica of the Parliament building is made here and houses stories from the lives of several leaders who lead India to freedom.
  • A small hike up the Bhujio Dungar fort offers you a panoramic view of the entire Bhuj town, an early morning or evening visit is advised to avoid the harsh sun.
  • Befriend a local and there are some offbeat spots in the town that you would not find on the internet. The Kutchi museum, the Khari Nadi canyon, Paddhargadh ruins, Chattardi ruins, Tapkeshwari caves are among a few of those unexplored gems.
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The Kari nadi canyon, Bhuj

Day 5: Dholavira
For me, this was the highlight of my trip. (Click here to read the detailed itinerary and my story in a separate post). An archaeological site from the Indus Valley civilization era, a fossil park from the dinosaur era, tribal settlements and the enormous stretch of salt flats- You need to time your stay here on a full moon night to get the best experience of the great Rann of Kutch.

Day 6: Head back to Bhuj for your return flight or proceed towards your next destination.

I assume this article was of some use if you were planning your trip to the Rann. Was it helpful? Is there something that I missed out? Tell me in the comments below…

A Date with the Metal bird

<Date: 13-Feb-2009>

It is lunch break. My gang headed towards “The Lake”- the usual hang out of the NMIT-ians. But, today was an unusual day because we were going to the lake not just to hang out, but to check out the metal birds- that have all landed on the other side of the lake. Occasion: AERO INDIA-2009.

F-16- Super viper, F-18, EuroFighter Typhoon, Su-30, Tejas, MIGs, Suryakirans, Sarangs are just a few to name. They have all been flying over our classrooms all the while. We had hardly listened to any lecture in class over the past week except for the sonic boom of these metal monsters…No arguments, This definitely is the best part of studying in NMIT. Along with the engineering lessons taught in the classroom, we all tend to develop an inquisitive approach to aeroplanes. We learn to identify the planes by their sounds and their shape while they fly past our heads all day for over a month during their rehearsals.

As we walked from college to the lake- my memories flashed back to what my eyes had witnessed that morning. My college route bus: R-13 is the only bus that flies across(literally..!!) Harohalli, “The Flying Village” route. And this route has the best country-side view enroute to college. So.. read further to know what I saw this morning..

After passing Haro-halli (literally translates to “The Flying Village” in Kannada), a little ahead- the road is lined by eucalyptus grove on one side and a high rise wall on the other. It is the Yelahanka- Airforce property beyond the wall. It took 2 minutes for my bus to reach the end of the grove. And where the grove ended, was a sight to behold. “The Lake”. It had an unusual level of water as compared to the previous years and it has small islets (or so we called them). Some migratory birds perched on the branches of the trees in those islets which enhanced the scene. Thick mist covered the water for a height of about 2 feet and then a pale layer of mist rose above in the rest of the atmosphere. On the other side of the lake, where I thought was the hedge, a Su-30: Sukhoi stood on its runway facing away from us at an angle of about 45deg. The early morning rays of the sun fell obliquely on the jet and the metal reflected it back. It looked as if the spotlight was on the protagonist on a stage.

Truly an unbelievable sight and it definitely cannot be explained by words.. But, before I could take enough of it, my bus had passed the spot and had reached the college bus-bay 😥

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The Su30 at the Yelahanka airforce station: A view from Harohalli village
A view of the Su-30 on the otherside of the Lake. But this is sometime during the lunch break
A view of the Su-30 on the otherside of the Lake. But this is sometime during the lunch break

It’s really not required for a NMIT-ian to buy passes to see the aerobatics on the other side of the wall. We watch them always and dearly.. Seldom, these birds fly so closely over our heads that we even wave a ‘Bye’ to these pilots .. and every girl there will be drooling… 😛 There is usually a mela kind of an atmosphere around the lake with public flocking to see these peculiar birds year on year…

Tomorrow is Valentine’s day and I can’t wait for my date with the metal birds..

It’s a pleasure to be able to feel all the action at such close quarters. These are truly wonderful days of college for every NMIT-ian. Period!